Marketing Project

                     Planning Services

 Marketing Plan and Project generation has long been a primary specialty of Delta Max.

    Our history with Marketing plans and planning begins with our experience in the comprehensive IBM Corporate Business Planning Cycle and Operations.

        And, continues today through a wide variety of industry, company, and organization types and configurations.

    We are extremely strong advocates of vigorous and continuous Marketing Planning Methodologies.

DELTA MAX

   Of special interest are facts-based decision making organizations using or considering BI and Analytics in their planning process.

    Our executives are often asked to speak at Conferences and Seminars on various aspects of Sales and Marketing Planning.

    Good business plans are guides for future operations, providing strategy for achieving specific goals and objectives, including:

        The Strategic Marketing and Sales Action Plans necessary to make the strategy concepts first into Tactics, then Operational Procedures, and Marketing Program Rollout.

        Bringing in focused top-quality Delta Max PartnerAssociates when in the client's interest, to assist and improve Demand Generation.

   The Marketing Planning Process requires an accurate assessment of:

• Where you are now,
• What and where you want to be at some specific time in the future, and
• What you have to do to get there within the restraints you have to deal with.

   Marketing plans are a subset of a business plan, defining:

• The profiles of which customers you would like to access,
• What Directions and Philosophies are Best Suited for your Sales and Marketing Success, and
• How best to design, manage and monitor your Marketing Plans to your Sales Programs.

   Account Sales Strategy and Specific Plans, go a level further:

• Account Data and Access Data Base
• Key Contacts, Identified and Profiled
• Initiatives and Programs Synergism Matrix
• Action Plans Rollout, Startup, and Continuous Monitoring   

   Channels of both Distribution and Manufacturing can all be:

• Defined,
• Designed,
• Created, as necessary,
• Acting constructively with Account Sales Strategy Plans, and
• Integrated into a cohesive Marketing Strategy, becoming

                        ...  One cohesive Sales and Marketing System, requiring, of course, the right Strategic Sales and Marketing Planning.

   A Project Plan is the key element tying goals and objectives to specific results:

          Results which must be achieved by a certain time and within a cost restriction and resource envelope.

          Action Plans with Specific Programs, Staffing and Responsibilities Identified and Accountable.

          Without a Project Plan, a Sales and Marketing Business Plan is simply a wish list and a vague timeline.

     Delta Max consultants are project managers and planners par excellence.

     We use this technology in managing every facet of our business operations.

                Generating and Pricing our Services Proposals.

                Managing our Feature Film and Video Productions.

                Managing and Monitoring our Technology Review Services.

                Managing and Monitoring a CRM Business Study.               

                As an integral part of a Needs Assessment for our own company's clients.

                As an integral part of a Needs Assessment for our VAR clients and their customers.

     As well as the primary tool technology we use to run our own highly successful business. 

     Contact us here or below to find our more about our Marketing and Business Planning Services.

Our clients are some of the world's most successful organizations.